I was able to capture the operational moments of Ehostava Oy in their everyday life, as well as photos of the staff on a portable studio set up at their workplace. The end result was footage that captures the same professional pride and warm entrepreneurial spirit that is evident in their work – respectful of tradition, but with a fresh and energetic approach. These images are used both on their website and in their marketing, showcasing their expertise and flair from the first glance.
The story of Ehostava Oy involves two young people for whom painting outdoors was more a way of life than just a job. From their high school days, they picked up a paintbrush and climbed onto a roof – not because they had to, but because it felt natural. Summers were spent diligently painting tiled roofs and facades in the metropolitan area, and over the years it turned from a passion into a profession.
In winter, they didn’t hibernate – that’s when their skills were honed in interior painting, property maintenance and building projects. The founders’ drive to do things their own way and independently grew to such an extent that the business names soon became their own companies. Entrepreneurship was a new field where there was no fear of learning the hard way.
In 2020, after years of experience and summers together, Ehostava Oy was born – a company that combines traditional painting skills with modern, customer-oriented service. Now they offer brick roofing and cladding painting in the Helsinki area – with a fresh approach, but with iron-clad professionalism.
Photography started with a staff photo. I set up my portable studio in the garage of my workstation. The founders were photographed one by one and finally the best images, full of genuine joy, were finalised and combined into one image.
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